Air Arabia has rolled out a new vibrant and creative flight safety video across its 53-strong fleet featuring people from multiple cultures and ethnicities performing safety instructions. The video was conceived and developed by the airline's communications team.
The theme of the safety video reflects the strong diversity of travellers onboard Air Arabia flights across the world. Bringing passengers together, the video demonstrates fun interaction among multicultural travellers and presents jetsetters sharing new experiences. The film juxtaposes animated art with live actors in a sequential format that takes passengers through the entire flight safety drill.